
Early on we applied for all permits and proclamations to ensure the event would be approved for the date in mind. With our creative marketing team, we designed the logo and concept for all marketing and advertising materials to ensure a consistent brand message across all platforms.
To kickstart the next 3 years we started with designing and developing a website to house event details, and ways for other churches to participate as well as designing web banner ads.
Each year the extent of our marketing and advertising efforts grew starting with mainly fliers (in English, Spanish and Korean), posters, stage banners, shirts, billboards, subway ads and an extensive radio advertising campaign. On top of this the following years included an email campaign, promotional materials like newsletter inserts, bookmarks, and postcards, newspaper ads, bus ads, TV appearances, social media advertising and considerable PR.
“Not only are they experts at what they do, they have a great network and have always negotiated excellent deals.”
Luly McCoy
Communications Director,
Times Square Church, NYC