Your logo is a concise visual representation of your brand. It should show your brand personality, reflect your brand image, and stick in memory like bubblegum in hair. It’s your first impression and your ultimate brand awareness weapon. Build your business on a design that makes people think “high quality [insert your product or service]” when they see it.
A truly memorable logo design requires an experienced brand specialist. The decision to invest in a professional logo should not be difficult. The ROI is difficult to measure precisely, but consider the longevity of your logo. A professional logo will last anywhere from ten to 50 or even 100 years with small tweaks. Throw in the increased efficacy of your existing marketing when combined with a powerful visual aid, and you have yourself one of the most impactful and affordable brand-building tools available today.