Studies by Statista and the Outdoor Advertising Association of America show that 90% of American consumers notice billboards, and 71% feel that OOH advertising stands out better than online advertising. As more businesses move their advertising online, the digital ads
You already know what a billboard is. What you may not know is the main differences between the three types of billboards. Wait a minute? Three types of billboards. Yes. As advertisers, we classify the three types of billboards for
Have you ever glanced at a billboard ad during your commute to work (or on any car or train ride) and wondered just how effective these large, outdoor advertising displays are? If so, you’re not alone. Many business owners wonder
