In today’s digital age, it’s impossible to ignore the influence of social media. Millions of people are joining social media platforms such as Instagram, Twitter, Facebook, and YouTube. Still, the one that’s currently turning heads is TikTok, an app that
Did your site lose traffic in the May 2022 broad core update? If so—or if you’re unsure—this post provides information about how you can approach recovering from a negative impact of an algorithm update. However, to start recovery from a
Digital marketing is ever-changing and evolving, and businesses and brands must not only plan for the future of digital marketing but be ready and prepared to take advantage of it. Trends come and go in the marketing world just as
When Facebook CEO, Mark Zuckerberg, recently announced rebranding Facebook and changing the name to Meta (Greek term for ‘beyond’), he made it clear he believes the future of the internet lies in something referred to as the metaverse, “a virtual
Earlier this month, Frances Haugen, a former Facebook product manager who sought federal whistleblower protection with the SEC, testified before Congress. Ms. Haugen left Facebook in May after almost two years. She stated she had grown frustrated by what she
Advertising is your bridge to inform and persuade individuals of your business products and services. This means that in order to reach your target audience and increase sales, you must invest in advertising your businesses. That’s where we come in!
If there’s one word that can bring fear into the hearts of business owners (and individuals), it’s “audit.” Each year during tax season, you can find a plethora of advice on how to avoid an audit and what to do
Much like computers & smartphones, Google Search is regularly updated. In fact, Google Search updates thousands of times per year with minor changes meant to improve the experience and the quality of results that go relatively unnoticed. Conversely, Google has
The threat of cyberspace crime and internet scams grows larger every year. While our governments have to worry on a macro scale about the danger they pose, we on an individual level have to be aware of the evil lurking
If you’re confused about the difference between remarketing and retargeting, you’re not alone. These days, the terms are often used interchangeably, but are they really the same? Technically they aren’t! While remarketing and retargeting have similar goals, there are also
