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Chevoyne Green

9 Digital Marketing Trends for 2023

Whether you’re a professional digital marketing agency or simply trying to drive traffic to your company’s website, it’s essential to stay on top of digital marketing trends. Here are a few of the top trends we expect to see in

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Emily Davis

How to Recover from Google’s May 2022 Core Update

Did your site lose traffic in the May 2022 broad core update? If so—or if you’re unsure—this post provides information about how you can approach recovering from a negative impact of an algorithm update. However, to start recovery from a

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website content audit
Emily Davis

How to Do a Website Content Audit

If there’s one word that can bring fear into the hearts of business owners (and individuals), it’s “audit.” Each year during tax season, you can find a plethora of advice on how to avoid an audit and what to do

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Emily Davis

White Hat SEO vs. Black Hat SEO

When it comes to SEO strategies and techniques, most marketing experts have an idea of what works and what doesn’t work. However, knowing where to start with search engine optimization can feel daunting. Understanding the difference between black hat SEO

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Emily Davis

7 Things to Do When Your Google Rankings Drop

While Google rankings are no longer available for prominent display via the Page Rank toolbar add-on, this metric never went away, and neither did the authority it infers.  So, when your rankings start to drop and you lose top position

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