PRINT ADVERTISING

What Could Your Business Do With a Higher Return on Ad Spend?

NJ Print Advertising

Print advertising is sometimes the last priority of today’s up and coming businesses, but as millennial consumers take up an increasing percentage of most audiences, it should be one of the first things on your list. That’s because consumers trust print advertising more than any other type of advertising. The difference is in how they approach the ad messaging. When someone reads a newspaper, magazine, or product package, they’re expecting to see advertising and they’re more open to them, whereas digital marketing is often perceived as an interruption or invasion, according to the majority of millennial shoppers.

Print Advertising Advantages

Because print ads are more trusted and accepted, the conversion rates are going to be higher. They also do more for your brand awareness because people remember print ads more than they do digital. Print advertising lasts the life of its media and spreads that brand awareness to everyone who sees it. As long as the graphic or publication exists, so will your print ad. It’s a complement to your digital strategy and an invaluable marketing tool. Let’s explore how effective print advertising can help grow your brand.
  • Newspaper advertising
  • Magazine advertising
  • Yellow pages advertising
  • Business collateral
  • Reports
  • Packaging
  • Business listing management
  • Outdoor advertising
  • Floor graphics
  • Window graphics
  • Display advertising
Did you know

DID YOU KNOW?

82% of consumers report that they trust print advertising.
"They are an exceptional group of people who stack expertise and innovation on top of integrity."
Joel Nunez
Dr. Joel Nunez
Speaker