The biggest weekend for advertisers is here as millions of families tune in to watch the best commercials of the year this Sunday … and a football game, too. The “big game” commercials have become a cultural phenomenon as some
Have you ever glanced at a billboard ad during your commute to work (or on any car or train ride) and wondered just how effective these large, outdoor advertising displays are? If so, you’re not alone. Many business owners wonder
Digital marketing is ever-changing and evolving, and businesses and brands must not only plan for the future of digital marketing but be ready and prepared to take advantage of it. Trends come and go in the marketing world just as
It’s that time of year again. The one where you spend all day shopping online for the perfect gift, take a break to binge watch your favorite holiday movies, and then go back to scrolling through Instagram. But how about
The holiday season is upon us, filled with parties, family, food, and fun. Understandably, keeping employees engaged and committed during this time can pose a challenge for businesses. From the day before Thanksgiving until the day after New Year’s, employees
When Facebook CEO, Mark Zuckerberg, recently announced rebranding Facebook and changing the name to Meta (Greek term for ‘beyond’), he made it clear he believes the future of the internet lies in something referred to as the metaverse, “a virtual
It’s no surprise live streaming is all the rage; every social platform promotes live streaming from Facebook Live to Twitter’s Periscope to YouTube. But is it really the next best thing since sliced bread? Unfortunately, live streaming brings risks, and
Are you new to the design world or just learning how to create an animated video for your brand? Then chances are there’s an important question on your mind. What is the actual difference between motion graphics and animation, and
Earlier this month, Frances Haugen, a former Facebook product manager who sought federal whistleblower protection with the SEC, testified before Congress. Ms. Haugen left Facebook in May after almost two years. She stated she had grown frustrated by what she
Advertising is your bridge to inform and persuade individuals of your business products and services. This means that in order to reach your target audience and increase sales, you must invest in advertising your businesses. That’s where we come in!